Why choose NOVA
Seven reasons New Zealand businesses pick NOVA for AI, each with something you can check yourself.
Seven reasons, and how to check each one
A New Zealand company you can look up
NOVA is the trading name of NOVA Enterprise Limited, registered in New Zealand. You deal with a local company, under New Zealand law, in your time zone.
Check it: search NZBN 9429052611193 on the NZBN register.AI that asks before it acts
JENA’s AI employees prepare the work, and anything that sends an email, posts online or spends money waits for your approval. Every action goes in an audit log. Mini NOVA points to the button you need and leaves the click to you.
Check it: try JENA free for 7 days and watch the approval queue. How JENA works.Real work, not just chat
JENA comes with 12 ready-made roles, from Research Analyst to Customer Support Lead. They research with sources, write documents and slides, design posts, build landing pages, and follow up enquiries, quotes and overdue invoices.
Check it: the 12 roles and 36 app connections, including Xero, Gmail and Shopify.Checked before you rely on it
Gnomon checks an AI’s work before you use it. It plays a decision out up to a million times and answers go, review or stop, with reasons. On a rewrite it flags every price, date, number, name and macron that changed.
Check it: try Gnomon on your own text with a free test key, 100 checks a day.Priced in New Zealand dollars
JENA is NZ$29, NZ$99 or NZ$299 a month per workspace. Mini NOVA is from NZ$14.99 a month in New Zealand. No exchange rate on your card, and when a monthly allowance runs out, work pauses rather than running up a bill.
Check it: see every plan. Trials need no card.Clear about your data
JENA’s database and online service run in Singapore, the nearest major cloud region, and its privacy policy lists every provider. Mini NOVA takes one screenshot when you send a question and its server keeps none of it. You can download all your JENA data.
Check it: read the JENA privacy policy, written with the Privacy Act 2020 in mind.Honest about what it can’t do
JENA and Mini NOVA run on Windows; there is no Mac version yet. JENA doesn’t make phone calls and can’t connect your bank account yet. AI makes mistakes, which is why approvals stay on.
Check it: ask us anything at admin@deskwithnova.com.
What to ask any AI provider
| Question | NOVA’s answer |
|---|---|
| Is the company registered in New Zealand? | Yes. NOVA Enterprise Limited, NZBN 9429052611193. |
| Are prices in NZ dollars? | Yes. JENA from NZ$29 a month; Mini NOVA from NZ$14.99. |
| Does it ask before sending, posting or paying? | Yes, in JENA, with an audit log of every action. |
| Where is my data kept? | JENA: Singapore. Mini NOVA: the server keeps no screenshot, question or answer. |
| Can I try it without a card? | Yes. JENA 7 days; Mini NOVA 7 days or 100 questions. |
| Can I take my data with me? | Yes. JENA lets you download all your data. |
| Is sign-in protected? | Yes. Two-step sign-in, plus Google and Microsoft sign-in. |
| Who answers when something goes wrong? | The team that builds the apps, at admin@deskwithnova.com. |

Built for small New Zealand teams
Most of our customers do every job themselves: the quotes, the posts, the invoices and the email. JENA takes the first draft of that work, and Mini NOVA gets you unstuck when software won’t do what you want.
Our guides are written for here: AI for small business in New Zealand, the Privacy Act checklist for AI tools and how to choose an AI company.
Questions
What is the best AI company in New Zealand?
That depends on what you need. If you want AI that does day-to-day work for a small business, with prices in NZ dollars and approval before anything goes out, NOVA was built for that. Compare a few providers with the questions on this page before you choose.
Is NOVA a New Zealand-owned company?
NOVA Enterprise Limited is a New Zealand company, NZBN 9429052611193, founded by Bjorn Kim.
Does NOVA sell my data or train AI on it?
No. JENA uses your data to do the work you ask for, and Mini NOVA’s server keeps no screenshot, question or answer. The privacy policies set out every provider involved.
Will JENA replace my staff?
No. JENA takes the first draft of repeated work so people spend their time on the parts that need judgement and relationships. You approve anything that goes out.
Do NOVA’s apps work on a Mac?
Not yet. JENA and Mini NOVA are Windows apps, from the Microsoft Store. JENA also has a phone app for approvals and chat.
Try it on a real job this week.
Set up two AI employees for work you do every week. Free for 7 days, no card needed.